In case you are not familiar with the term search engine optimization, or SEO, then let me explain it to you. SEO is used by internet marketers in order to increase the overall ranking of their websites for certain keywords in famous search engines such as Google, Yahoo, and Bing. By getting these top spots you the marketer can get a lot of traffic to your web page and thus make a profit from it. Let me show you a visual image of a search results page of the most famous search engine, Google, below:

As you can see in the above image, there are a number of links on both the left and right sides of the page. The right side only contain ads that are already paid by publishers on the Google Adwords program. However, the left side is where we need to concentrate on this topic.

The goal of any search engine optimizer is to increase your ranking for the keywords you want in order to get traffic and in time make money. However, many beginners wonder where do you need to start, or for that matter what keywords to choose to almost guarantee yourself some traffic.

The answer to that question is simple. In order to find the right keywords you will need to find yourself a keyword research tool. I highly recommend Keyword Elite as a high quality keyword research tool for this job.

If you are short on cash (as I know most of us are), there is also a free one called Market Samurai.

Go ahead and check it out now. They offer a wide range of videos for beginners and also a twelve day trial of all the other features contained inside the software. Here is one of them explaining how to use the keyword research module of the software:

In a couple of days, I will proceed to the next step of SEO and tell you how to find low competition keywords using this tool.

Here are some other resources to check out as well: